The Long Road

Attention spans are getting shorter and standards of living are getting higher

We want it all and we want it now.

We’ve forgotten what it feels like to go without

To make a sacrifice

To give something up now, for something more important in future.

We are short sighted

Caught playing the short game

Looking for short cuts

And quick returns

When the real value is in seeing the big picture

And in playing the long game.

It is indeed true, that Rome was not built in a day

And if you want something that's built to last

Something built on solid foundations

It’s going to take some time, that’s just the nature of things.

So don’t expect it all to happen right here right now.

That’s just an illusion, created by a market intent on a quick sale.

But it's also a distortion of nature

Because it’s only when you plant the seeds in fertile soil

And nurture them properly

That they can grow to eventually bear good fruit.