Words can take something from obscurity and literally breath it into existence.
They can take an abstract and transform it to clarity
Nothing is real, until it’s uttered out loud or written.
Until it’s expressed
You are a conduit for all things in the universe.
You can literally give birth to an idea, simply by speaking it
Such is the power of words.
But words can also be a great tool for distraction, deception or even destruction.
When words don’t reflect reality
When we use them to deceive ourselves and deceive others
When we do that, we misuse its power.
Making promises we don’t keep,
And treating words with contempt, detaching ourselves from their significance
Not realising the carnage we often leave behind and the lives we can destroy along the way.
Because with words, comes responsibility
The responsibility to say what you mean and to mean what you say
To follow through and deliver on your promise
So be impeccable with your word!
Anything less will resign you to the scrap heap of history
A total loss of trust and credibility, burning bridges instead of building them
And although there’s always a way back, it requires you to match your words with your deeds
To stop uttering lies, speaking shallow words and making empty promises.
To put your hypocrisy to death
And live up to the promise that all humans are endowed with
But very few humans ever live up to.
Because building trust is a long road, but destroying it is a very short one.